HHI’s new Castlereagh branch has installed a Fortex cladding display to promote this innovative product to its customers Fortex, manufactured by Freefoam Plastics, has an attractive textured wood effect and comes in a range of standard and bespoke colours. The range includes exterior cladding systems available in single, weatherboard and double plank formats. The double plank product makes installation even easier and quicker than normal. Fortex requires little maintenance once installed which is a major benefit for the owners of residential and mobile homes, and commercial buildings. Fortex also comes with significant environmental credentials with the Building Research Establishment’s (BRE) ‘Green Guide To Specification’ giving PVC cladding an A+ rating when installed with standard components. Noel Johnston, HHI Castlereagh Branch Manager, comments: “As I was already aware of the benefits of this innovative product from the positive feedback I received from customers and our other branches, I had little hesitation in stocking the product and installing a Fortex display outside the branch to promote it to our customers. Fortex is a great alternative to timber for a wide range of exterior cladding applications due to its textured wood effect surface and the fact that it is very low maintenance. In addition, the wide range of colours to choose from adds significantly to the attractiveness of the product. We’re delighted with the interest shown in the product to date and confident that sales will continue to increase as awareness of this innovative product continues to grow.” |
